The Challenge: A Broken System, A Fractured Team
When I joined Invoca, recruiting wasn't just struggling — it was in full crisis mode. The team was overworked and under-supported, composed largely of referral hires with uneven skills and inflated titles. Hiring managers had lost faith in Talent Acquisition, often going rogue with their own sourcing and interviews, then blaming recruiters when things fell apart.
Meanwhile, the company was facing layoffs, SOC audit failures, and inconsistent hiring practices that exposed bias. Candidate experience was suffering: virtual calls were dropping, feedback loops broke down, and offer letters were delayed or sent manually.
I recognized immediately: these weren't people problems. They were systems problems.
Critical Failures
- Recruiting turnover above 50%
- Disconnected systems with no audit trail
- SOC audit failures and bias in selections
- Hiring managers bypassing TA processes
- 35%+ candidate drop-off rates
- $1.1M in redundant tool spend
